Google woos developers to catch Amazon in digital assistant race
Here is Google’s vision for the future of computing: When driving home from work, he tells his car, “Okay, Google” that drove the company’s assistant. You order food, the digital assistant takes care of the transaction and make sure you are ready when you arrive.
Currently Amazon.com Inc. and Alexa PDA are closer to achieving this goal this year after reducing the offer with Ford Motor Co to allow drivers to search, purchase and control other devices by voice their vehicles.
This is just one way Amazon Google in the race to build a PDA in the lives of consumers. In addition, Amazon has a first e-commerce company plane adapted to this emerging world, with a massive distribution network to accelerate orders to buyers – an area where Google has had problems. The speakers connected to Echo Amazon launched in 2014, Alexa gave an early advantage to reach millions of home users, while rival rival device Google than last year. “Amazon kind of fall into this breakthrough in 2014 because it wanted to sell more things to people in new ways,” said Brian Roemmele, founder of ReadMultiplex.com, a webpage on Trade and Voice-based Equipment. “Google is trying to increase its online search experience for devices that have a voice. This philosophy limits your ability to really go after the Amazon.”
Fundamental to Alexa’s appeal: Amazon has thousands of voice-based applications running offline on behalf of Google. The unit of the alphabet Inc. uses its developer conference I / O this week to try to reduce the leadership of Amazon courtship expert programmers can create tools and services that can make Google helper more useful.
The company said that experience with mobile software and millions of things already includes the web and in the real world. Vehicle functions and payment have been deployed to extend the wizard beyond the simplest methods people now use, such as setting alarms and playing music.
“A lot of what has to be done is transactional,” said Gummi Hafsteinsson, product manager for the assistant. “We deal with all the difficult parts of the room.”
Technology giants believe that voice computing could be the next big platform, after the mobile. The company that wins will have the majority of users talking devices and most of the developers create new experiences. Google assistant has activated six months. This is a big drawback when it comes to creating a virtuous circle of users and developers.
Tried this circle rotates faster in the I / O Around 7000 participants at the conference offered a free Google speaker home and $ 700 credit for their cloud computing service. The company hopes that these developers will be able to use both to create and test new voice applications (called Google actions) for Company Assistant.